Strategic Planning in the design of a mobile application for the strengthening of the teaching/learning process in the TecNM

• Erika Ojeda Torres

  Instituto Tecnológico de los Mochis

  Author

• Darío Fuentes Guevara

  Instituto Tecnológico de los Mochis

  Author

• Linda Rodríguez García

  Instituto Tecnológico de los Mochis

  Author

• Luis Armando Valdez

  Instituto Tecnológico de los Mochis

  Author

The project proposes the design, development and implementation of a mobile application that allows the interaction in real time of both teachers and students through the Internet, respecting their privacy, keeping the Mexican National Technology community informed of the day-to-day activities of the all this in order to encourage the use of mobile technologies. The strengthening of the teaching-learning process, through strategic planning using SWOT in order to detect strengths, weaknesses, opportunities, and threats and achieve the desired impact of the application. The methodology to be used is based on five points that starts with the design of the application until its implementation

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